Raymond James Adds Instagram to Advisor Marketing Program
by: Jeff Berman
Raymond James Financial has added Instagram Professional to the list of advisors’ marketing tools. The company intends to continue expanding advisors’ marketing capabilities, with “plans for a focused launch of YouTube and Spotify podcasting in the coming months,” it announced. These capabilities support advisor brand-building and help practices develop deeper connections with their clients, Raymond James said. Since 2011, Raymond James has been offering advisors support in posting on popular social platforms, including Facebook, LinkedIn and Twitter.
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