04.17.25

Raymond James Looks To Level Up Service With Gen AI

by: Leo Almazora

Raymond James has unveiled a proprietary generative AI search platform to boost internal service delivery for financial advisors and associates across the firm. AI Search is designed to respond to natural-language queries by providing tailored answers from the company’s internal knowledge base. The development and deployment of AI Search were led by Stuart Feld, chief artificial intelligence officer at Raymond James, who was appointed to the role in late February. “Part of our commitment to advisors is to invest in innovation that will enhance the firm’s already industry-leading service levels and return more of their most precious asset to them – time,” said Feld.

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