03.30.23
New York Life To Team With Yankees
by: Allison Bell
New York Life is teaming with the New York Yankees to help it reach a broader, more diverse group of consumers. The Yankees will put New York Life signage on the outfield walls at Yankee Stadium, and the company will sponsor a program that provides digital certificates for each fan who is attending a Yankees game for the first time. New York Life will also organize events for clients and agents at the stadium.
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