03.20.25

An Insurer Taps Its Financial Advisor Network To Sell Private Market Funds

by: Miriam Gottfried

Lincoln Financial is partnering with Bain Capital and Partners Group to launch two funds aimed at individual investors. The funds will be marketed through the roughly 60,000 financial advisors Lincoln already works with to sell annuities, life insurance and other products. The funds, which Lincoln expects to launch later this year, will join an increasingly crowded field of private-markets offerings for individual investors. Lincoln, however, claims it is the first insurance company to launch private-market funds.

Read the full article on The Wall Street Journal