04.23.26
First Citizens Ending Silicon Valley Bank Name After Three Years
by: Yizhu Wang
First Citizens BancShares will retire the Silicon Valley Bank name three years after acquiring the failed lender in 2023. The division will be rebranded into two units — First Citizens Innovation Banking and First Citizens Fund Banking — while other acquired businesses will also adopt the First Citizens brand. CEO Frank Holding Jr. said the move reflects a shift toward a unified identity and commitment to the innovation economy.
Read the full article on Bloomberg