FINRA Moves To Allow Performance Projections in Some BD Marketing
The Financial Industry Regulatory Authority (FINRA) has filed to bring FINRA Rule 2210, Communications with the Public, in line with the U.S. Securities and Exchange Commission’s marketing rule. The proposed rule change would allow broker-dealers to provide “projected performance or targeted returns in marketing communications” to institutional investors and qualified purchasers. As it stands now, Rule 2210 bans projections of performance or targeted returns in member communications, subject to specified exceptions.
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